Truphone announces that its mobile VoIP service is now available for desktops and laptops. The new desktop application has been unveiled at the same time as the company's new brand name Tru and its refreshed website.

Tru's new desktop application can be easily downloaded from www.truphone.com/applications allowing customers to stay in touch with the people that matter to them using voice, instant messenger or SMS text messaging, for free or at low cost, using their device's Internet connection.

Tru's customers will be able to transfer their PC calls seamlessly onto their mobile phones, providing the ultimate in convenience and allowing customers to stay connected wherever they are.

The launch of Tru App for Desktop comes hot on the heels of Tru's new calling plans, offering rates that are 60% cheaper than its competitors across its top 30 calling destinations. The launch is part of the company's strategy to allow customers to stay connected wherever they are at the lowest possible cost, in whichever way is most convenient to them.

The Tru App for Desktop is compatible on Windows XP/7 and Vista Mac OS X and all major distributions of Linux operating systems, and is based upon the popular features found within the company's mobile applications, allowing desktop users to:

Make and receive calls in the most convenient and cost effective way

• One account across their Tru App for Desktop and Tru App for Mobile account means that incoming calls will ring simultaneously on both the desktop and mobile application, allowing the user to pick up on whichever devices is most convenient
• Transfer your call from the PC to your mobile so that you can keep moving whilst talking
• Purchase an incoming number for your Tru account so that friends can ring you wherever you are

Keep in touch with contacts from all their social networks in one place:

• Integrate all their social and personal networks including Tru's TruFriends, Skype, Facebook, AIM, GoogleTalk, MSN, with real-time updates and synchronisation between devices

See who is online at a glance

• Determine online status and presence of other Tru users, and assign your own avatar

Share documents and files by dragging and dropping directly into the app

The launch expands the company's portfolio of popular mobile calling applications for the iPhone, iPod, iPad, Android, Nokia and RIM Blackberry devices, allowing users to continue their conversation whether they are at their PC or on the move.