Cisco celebrated a major milestone with the distribution of its 30 millionth Internet Protocol phone to one of the world's largest banking and financial services institutions, HSBC. As part of a standardization strategy to enable a uniform groupwide global standard, HSBC has already deployed over 100,000 Cisco Unified IP Phones across 87 geographic locations.
HSBC is using Cisco's Unified IP phones and Cisco Unified Communications Manager as they have found that standardization, consolidation and simplification further improves system performance, helps increase organizational agility and reduces the cost of supporting infrastructure. In addition, intelligent call routing, a single directory and a standardized dial-plan foster greater employee collaboration to help HSBC develop strategies to serve its customers better. By providing device identity, digital signed images, call tracing, and call recording, Cisco's IP phones provide HSBC with enterprise-level security to keep conversations of a sensitive nature confidential, as well as providing support for various device functions and applications directly on the handsets.