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VoIP Continues to Grow in U.S. Households
According to data from In-Stat's market research
US Residential VoIP Market Tracker
service, more than 10.6 million US households now have at least one active VoIP user, up from approximately 9 million households at the end of Q3. The emergence of the cable operators as a dominant market force seems to have slowed the growth of the client-based VoIP market, with only Skype showing gains in this segment during the 4th Quarter.
The firm’s service utilizes a combination of end-user research and market analysis to estimate usage and market share among all of the major service providers, network-based providers such as the cable operators, analog-telephone adapter service providers such as Vonage and SunRocket, and client-based providers such as Skype, on an ongoing basis. Recent research from the service also revealed that:
More than 61% of active residential VoIP users reported that they had discontinued or replaced a traditional (non-VoIP) phone service when they got their VoIP service, including a whopping 76% of those who use only a network/ATA-based service like those offered by the cable companies or Vonage.
Skype’s dominance of the client-based VoIP market has grown as its major competitors in this segment lost active users during the fourth quarter while it continued to show strong growth.
The ability to bypass international tolls continues to be a big driver of client-based VoIP services, with users of client-based VoIP services reporting that 52% of their VoIP calls are international long distance while network/ATA-based VoIP users report only 6% of their calls are international long distance.
The percentage of residential VoIP users who report that they use their service for business calls either in part or exclusively continues to rise with 51% reporting that they use the service for both business and personal calls and 4% reporting they use it exclusively for business calls.
Posted on Mar 28, 2007
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