YFonGlobal, Internet media company and social network services provider, announced the first implementation of WindStor (www.yfonglobal/windstorm.com), a Social Network Marketing platform with integrated VoIP. Announced and demonstrated at Ad:Tech NY (YFonGlobal, Booth 2114), WindStorm is available as a private-label solution for marketers, allowing them to rapidly deploy, manage, grow, and monitor experiential, viral, and grassroots communities centered on a company's brand in as few as 10 working days.

YFonGlobal's WindStorm fosters virtual peer-to-peer interactions within a community of brand consumers, along with a brand's marketing team of "cyber reps". The result is a virtual group of highly engaged customers who freely share their thoughts and experiences in real-time via a rich array of community features.

Key WindStorm features, hosted as an ASP solution and customizable for any brand, include:

• Shared Calendaring and Workspace, so marketers can coordinate street teams in the field
• Message Boards, for comment or gossip on a variety of hot issues, including breaking news
• Photo, Video, Audio and Document Posting, for publishing member content
• Instant Messaging and VoIP calling, for enhanced sharing and virtually free communications
• Marketers Analytics, so brand teams can gain insights into their community's group activities in order to motivate, instruct, and profile program participants

"Offering a turn-key collaborative program enhances a marketing company's ability to motivate, manage, and mo nitor street teams on a large-scale basis," said YFonGlobal CEO Marian Sabety. "Being fast, flexible, and responsive is crucial for an effective word-of-mouth campaign and WindStorm provides the tools to roll-out, manage, and fine-tune large grassroots campaigns at rapid fire pace."

Boston-based alternative marketing agency Street Attack (www.streetattack.com) partnered with YFonGlobal to advise on the features and functionality of the platform. Street Attack works with several Fortune 100 brands and will also be the first to implement Windstorm. "WindStorm offers the most extensive, feature-rich menu for online collaboration," said Street Attack CEO Brett Zaccardi. "We expect this solution to bolster management and inter-team communications; our street teams will be able to send and review messages, coordinate activities, view campaign results, and manage grassroots organic marketing campaigns."