Research and Markets has announced the addition of the "VoIP Services Market 2007-2010" report to their offering. Since the introduction of PC-to-PC communication software in March of 1995, VoIP-based service has steadily grown to be a serious competitor to Public Switched Telephone Network. As an increasing number of enterprises investigate VoIP to combat rising telecommunications costs, migration to IP telephony will not be a wholesale swap of current PBX installations. Rather, VoIPs appearance in enterprises will be a gradual transition.

Business VoIP adoption is accelerating in the enterprise segment, with SOHO and SB customers being vital target for hosted VoIP. SOHO and SB customer expect enterprise class services, with professional sales, installations, and meaningful SLAs. Most SOHO and SB customers are not tech savvy, so friends and family are most influential in these spaces. But after they adopt the service, a large percentage of customers use advanced features.

In consumer segment cost savings, mobility, simplicity to use and management and access to advanced communication capabilities will drive the adoption of VoIP.

The report forecasts the market size of VoIP Services Market over the period 2007-2010. Further, the total market is segmented into various geographic regions and verticals. The report also presents market size for major countries in various regions. In addition, the report identifies key selling drivers for the VoIP Services Market for major verticals.

This report can help IT vendors identify target geographies and verticals. Further, the sales drivers can be used to penetrate the identified vertical or increase the current share of the customers wallet.

TechNavio Insights is a set of reports based on TechNavio -- a market intelligence platform for the IT industry. It builds on the intelligence available within TechNavio, and leverages on the custom research experience of the Technology Navigators. TechNavio is built on years of experience of the author's in deep dive custom research and consulting for over 30 Fortune 500 companies and numerous large and mid-sized companies.

Key Topics Covered:

• Market Size & Forecast
• Geographic Segmentation
• Vertical Segmentation
• Sales Drivers by Market Segments
• Other Reports in this Series
• List of Exhibits