TRUE Corporation has selected NICE SmartCenter for its VoIP contact centers. NICE Perform and the NICE workforce management solutions will replace competing systems being used today. TRUE selected NICE SmartCenter to leverage the synergies of the NICE solutions, to improve customer service, dispute resolution capabilities, and operational efficiency.

TRUE Corporation is Thailand’s leading and only fully-integrated provider of telecommunications services, with more than 10,000 employees, and operates five core businesses, including: mobile, business, online business, pay-TV, digital commerce, and digital content. TRUE’s contact centers handle over 8 million annual customer calls covering topics such as account information inquiries, telephony needs, and technical support requests.

With NICE SmartCenter TRUE will be able to leverage the synergies of the NICE solutions for liability recording and workforce management to better link its customer interactions with its planning and management processes. The NICE solution for 100% interactions capture of inbound and outbound calls will enable TRUE to efficiently handle and manage information archives regarding topics such as billing, payments, collections, and telesales. The NICE solution for workforce management will help TRUE efficiently manage and optimize scheduling of agents.